So you want to be a professional blogger. Is that right?
Well, friend, to become a blogging pro, you first need to start with a professional-looking, eye-pleasing, well-designed, and well-written blog.
Makes sense, right? But how do you do all that? How can you look like a professional blogger even when you’re a blogging beginner? 🤔
You need to set yourself up for blogging success. So I’m going to tell you the 10 ways to create a professional blog.
Here’s what we’re going to cover:
• Website Set Up
• Blog Design
• Text & Grammar
With these strategies, you’ll be well on your way to becoming a rockstar blogger!
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BRANDING: Professional Bloggers Need Proper Branding
1. Choose Your Brand Colors
Branding is one of the first steps for creating an identity for your blog. Start with your brand colors by choosing a color palette that represents the mood you’re trying to evoke.
You can use a free color schemes generator for inspiration to help choose your color palette. Then stay consistent with your brand colors throughout your blog.
2. Create a Professional Logo
You may also like: How to Easily Start a Self-Hosted WordPress Blog in 5 Steps
WEBSITE: Set Your Website Up for Success So You Don’t Look Like a Beginner Blogger
3. Use a .com Domain Name
A .com domain name is the most professional option. It makes your site look legit and you look like a professional blogger. I use Namecheap for all my domain names. They’re affordable, have a user-friendly interface, and provide free domain privacy protection (score!).
You may also like: How to Choose the Best Blog Name and Get a Matching Domain Name
4. Go with Self-Hosted WordPress
Most professional bloggers have a self-hosted WordPress blog. So that’s the kind of blog you want to have too if you don’t want to look like a blogging beginner.
*FYI: To self-host your WordPress blog, you’ll need a top-notch, reliable web host provider. I personally use (and highly recommend) SiteGround hosting.
5. Use a Premium WordPress Theme
There are plenty of free WordPress themes out there. But you want to have a professional WordPress theme, one that will grow with your blog and let you fully customize it without having to no coding.
If you want to be a professional blogger, the best WordPress theme is the Divi Theme by Elegant Themes. It’s the theme I use for this blog and love! I’ll admit, there is a bit of a learning curve with using it. But the customer support is super helpful! They have excellent how-to articles as well.
*Psst… you can get 10% off Elegant Themes and get access to everything!
6. Optimize Your Site Speed
Have you ever visited a site that buffered for what seemed like forever, got tired of waiting for it to load, and then just closed out of it? You don’t want your blog visitors to go through that.
So make sure you optimize your site speed so it loads quickly. You can easily do this with the WP Rocket WordPress plugin, one of the best blogging tools you can use! A lightning fast site is sure to make you look like a professional blogger.
You may also like: 10 Free Essential Plugins to Use for Your WordPress Blog
BLOG DESIGN: The Look of Your Blog Will Have You Looking Like a Professional Blogger
7. Use High-Quality Images and Graphics
As a blogger, you’ll need to use images and graphics, whether it’s for your blog design, blog posts, emails, social media, the list goes on. For example, you should break up your blog post text with images to create more interest.
But you want to make sure you use high-quality images and graphics. So where do you find them?
8. Use a Lot of White Space
You don’t want your blog looking busy and overwhelming for your audience. By using a good amount of white space, your blog will look clean with a minimal design.
A white background is the most professional and the easiest on the eyes. You may be tempted to use a fun color or pattern for your blog’s background. But stick with white, and lots of it!
You may also like: The Blog Investments You Need To Make When You Start a Blog
TEXT & GRAMMAR: Professional Blogs Require Proper Writing
9. Break Up Your Text
Let me ask you a question… Would you rather read a page-long paragraph where the sentences all blur together? It just goes on and on and never seems to end. You wonder, “How much more of this do I have to read to get through this paragraph and on to the next one? Will I ever finish this blog post?” Your eyes start to lose focus, your mind starts to wander (what am I eating for lunch today???), and the next thing you know, your mouse is heading to the “x” of the browser tab to close out the blog post because you’ve given up and want to move on to something else that doesn’t require such a time commitment.
Or would you prefer a super short paragraph that’s only a few sentences long? Isn’t this tiny little paragraph so much better for reading and keeping your attention?
Everyone has limited attention spans these days. Your blog posts will be easier for your audience to read (and keep them on your blog longer) if you break them up into smaller, easier-to-digest paragraphs.
10. Use Proper Grammar
We’re all human and make grammar mistakes from time to time. But you’ll make a heck of lot less typos with Grammarly. It’s free, and the Chrome extension is super handy!
I seriously use Grammarly every time I type something – blog posts, emails, social media posts, and more. The better your grammar is, the more you’ll look like a professional blogger!
You may also like: Top 5 Free Blog Writing Tools to Help You Write Better
Wrapping Up 10 Ways to Look Like a Professional Blogger
And there you have it. Those 10 ways to make your blog look professional will take you from blogging beginner zero to professional blogger hero! 🏆
Got questions about blogging or starting a blog? Ask away! Seriously… leave your questions in a comment below, and I’ll answer them.
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